The Shift to Spirituality and Promo Impacts

Source: BIC Graphic Blog The Religion vertical market is a top purchaser of promotional products, but things in that sector may be changing. Over a quarter of US adults now identify as spiritual but not religious, an increase of eight percentage points over five years. [1] The common tie between people who identify as spiritual is... Continue Reading →

Building Relationships and Sales through Gift Giving

Source: BIC Graphic Blog Gift giving is a great way for companies to show clients gratitude for their business. However with so many available options, it may seem overwhelming to know exactly how to show client appreciation. We’ve outlined a few ways to narrow down the options to help give gifts with impact that keep your... Continue Reading →

Get Promo Ready for Game Day

Source:  BicGraphic Blog Football is America’s most popular sport – and by a long shot. In a recent Gallup poll, the popularity gap between football and second-place basketball was 26 percentage points. (1) Players and fans can be extremely passionate about their team, which presents a big opportunity for sales of gridiron-related promotional products. Here... Continue Reading →

Backpacks 101: Keys to Picking the Perfect Bag

Source:  PCNA IdeaHUB Choosing the right backpack can be a challenge – the features, colors and sizes are endless. So our experts put their heads together and selected the top 5 things to consider when buying a new bag. Count on this list to guide you in the right direction – whether you're spending a weekend in... Continue Reading →

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