Source: BIC Graphic Blog The Religion vertical market is a top purchaser of promotional products, but things in that sector may be changing. Over a quarter of US adults now identify as spiritual but not religious, an increase of eight percentage points over five years. [1] The common tie between people who identify as spiritual is... Continue Reading →
Branding Basics: The Coolest Hoody At The Ice Rink
Source: PCNA IdeaHUB Branding Basics: The Coolest Hoody At The Ice Rink The team needed a hoody with a classic collegiate look – something they’d love wearing even away from the rink. See how we arrived at the perfect garment and branding solution. Customer Request: An elite junior hockey club wanted a stylish hoody with... Continue Reading →
The Gift Of Better Business Travel
Source: IdeaHub Presenting five gift ideas designed to make life on the road (or in the air) a little easier for you and your team. Business travel is a tough. Just ask anyone who's lived out of a suitcase, stood in line for hours at a busy airport or eaten dinner alone after a day... Continue Reading →
Get Promo Ready for Game Day
Source: BicGraphic Blog Football is America’s most popular sport – and by a long shot. In a recent Gallup poll, the popularity gap between football and second-place basketball was 26 percentage points. (1) Players and fans can be extremely passionate about their team, which presents a big opportunity for sales of gridiron-related promotional products. Here... Continue Reading →
Backpacks 101: Keys to Picking the Perfect Bag
Source: PCNA IdeaHUB Choosing the right backpack can be a challenge – the features, colors and sizes are endless. So our experts put their heads together and selected the top 5 things to consider when buying a new bag. Count on this list to guide you in the right direction – whether you're spending a weekend in... Continue Reading →